Anna-Mi Fredriksson

25/05/2011

Fashion - Naim Josefi & The Couture Movement

Stills and video from The Couture Movement, a film for Naim Josefi.
Maja Bergström & Naim Josefi, Beckmans College of Design.

Sound design: Evnita Kapoor

Dancer: Mia Hjelte

Choreographer: Anna-Mi Fredriksson

Director of Photography: Joachim Thörnqvist

During spring 2011, I worked with designer Naim Josefi and art director Maja Bergström from Beckmans College of Design in Stockholm. Together we created a film where physical movement becomes visual shapes. Fashion, imagery and human physicality converge into one united expression.

Read about Naim's collection

The Couture Movement from melkhoofd on Vimeo.

05/02/2011

Fashion - Granfors

Film for designer Granfors.
Cinematographer: Max Modén

Choreography: Anna-Mi Fredriksson

Dancer: Mia Hjelte

Graphic Design: Kristoffer Tellström, Christoffer McKie

Marketing Communication: Christine Anasthase, Lars Lundberg

Production: Martina Carlsson

In the concept for Granfors, the choreographic idea was inspired post-modernist architecture. Granfors works with deconstruction in his design concept and we wanted to create a physical deconstruction of how the garments enter new shapes through movement.

02/10/2010

Performance - Slow shutter experiment at Shunt

Performance project with photographer NK Guy at Shunt, London.

01/05/2010

Interdisciplinary - LUXOR

Luxor is a collaboration between dancer Anna-Mi Fredriksson, artist Pauline Amos and music producer William Orbit. A series of gigs were held at Shunt, London.

William Orbit

01/01/2010

Dance - English National Ballet

Highlights from ENB 2005-2009.

Swan Lake, Concert for Princess Diana, Wembley Stadium, 2008.

Etudes, Royal Festival Hall, London 2008.

Photo: Daria Klimentova

Photo: Laurent Liotardo

Swan Lake, Versailles, 2008.

Alice in Wonderland, Cardiff Millennium Center, 2007.

Photo: Amber Hunt

Swan Lake, Royal Albert Hall, London.

BIO

ANNA-MI FREDRIKSSON is educated at the Royal Swedish Ballet School (1996-2004) and at the English National Ballet School (2005), and she worked as a dancer with The English National Ballet (2005-2009). In 2010, she initiated her own projects during artistic residency at Shunt, London, amongst others with music producer William Orbit, which resulted in a series of performances presented at The Lowry Museum. Anna-Mi danced in the performance Reconsideration by Anna Koch at Weld (2012) that explored the classically trained body. After completing a double M.Sc. degree from Sciences Po Paris School of International Affairs and Stockholm School of Economics, she currently holds a project management role at startup Universal Avenue. Signifying her work is her interdisciplinary thinking such as the project "The Economic Body" as well as co-founding the organisation Art Division at Stockholm School of Economics, exploring and developing the relationship between arts, business and society.